ROI analysis of apartment in Sparkle Towers: DLD data and real deals — 29.12.2025


1. Definition of the area and data structure

Actual location: according to DLD, the SPARKLE TOWERS project is located in the Marsa Dubai area and is part of the Dubai Marina master project. In this report, benchmarks by area will be based only on Marsa Dubai, since this is what the database returns for your query.

The database contains over 900,000 sales and more than 4.7 million lease contracts, which ensures broad data coverage for analysis.

ROI analysis of apartment in Sparkle Towers: DLD data and real deals — 29.12.2025 Continental Club Property LLC


2. Number and dynamics of transactions

1-bedroom apartments (1BR) in SPARKLE TOWERS enjoy consistently strong demand. Over the past 4 years, there have been 12–27 transactions per year, broken down by quarter. In each quarter of 2022–2024, there were on average 4–11 such deals, which ensures high market liquidity for the asset.

ROI analysis of apartment in Sparkle Towers: DLD data and real deals — 29.12.2025 Continental Club Property LLC


3. Price dynamics and levels “SPARKLE TOWERS 1BR” vs. area (Marsa Dubai)

Price per m² dynamics in SPARKLE TOWERS 1BR

– 2020: stable in the range of 13,000–15,500 AED/m² with a short-term dip in the second half of the year.
– 2021: volatility (from 10,900 to 14,900 AED/m²), with an average of around 13,500 AED/m².
– 2022: notable growth — by year-end prices reach 17,800 AED/m².
– 2023: peak — up to 21,900 AED/m² (Q1), with a slight decline towards year-end (19,000–20,500 AED/m²).
– 2024: a significant spike in Q1 (30,700 AED/m²), followed by a pullback to 17,700–23,400 AED/m² (Q2–Q4).
– Over the last 12 months, the average price for 1BR in the building stands at 22,900 AED/m².

For Marsa Dubai 1BR units, the dynamics are similar — growth is particularly pronounced in 2022–2023. The current 12‑month average price level in the area is higher at 26,100 AED/m². Maximum values are observed in 2023–2024 (28,500–31,000 AED/m²); minimums are 13,500–14,500 AED/m² in 2020–2021.

Comparison: SPARKLE TOWERS 1BR is currently trading at roughly a 12% discount to the Marsa Dubai area average (22,900 vs. 26,100 AED/m²).


4. Rent and yield

Based on DLD queries for the last 12 months, no valid lease contracts for 1-bedroom apartments (1BR) were found either for SPARKLE TOWERS itself or for the Marsa Dubai area. This sharply limits the ability to calculate rent and yield at the unit and area level.

Aggregate rental data (without breakdown by unit type) for Marsa Dubai shows the following average rate levels:
– In 2020 — around 710–850 AED/m².
– In 2022 — steady growth up to 1,000 AED/m².
– In 2023 — further growth, by year-end: 1,180–1,260 AED/m².
– In 2024 — moderate increase continues, in the range of 1,170–1,280 AED/m².

In absolute terms, if we rely only on the overall average rental indicator for the area (not for 1BR!), it is not possible to calculate unit-level yield, as there is no valid data for your specific configuration. Calculating investment yield under DLD rules is not correct without room-type specificity.


5. Liquidity assessment and outlook

SPARKLE TOWERS 1BR is a highly liquid product on the secondary market, with a consistently meaningful number of transactions for reliable analysis. The price trend shows strong growth in 2022–2023 and a moderate correction in 2024.

Marsa Dubai remains a prestigious location with high transaction density and strong demand. The current cost of ownership in this building is moderately below the area average — there is potential for additional upside in the event of an inflow of new tenants or further rental rate increases.


6. Investor takeaway

– For 1-bedroom apartments in SPARKLE TOWERS, a reliable transaction volume has been identified for the last 12 months, but there is no valid data on annual rent (either for this unit configuration or for the building as a whole).
– Due to the lack of rental data and the inability to calculate 1BR yield under DLD methodology, a reasonable “investment range” or ROI for this asset class cannot currently be robustly determined based on DLD.
– If the key objective is rental income, it is advisable to obtain direct proposals from property management companies or use additional market sources to assess rental potential.
– From a capital and price dynamics perspective, an apartment in SPARKLE TOWERS is an asset with a strong growth track record in a developing area market, but it has not yet realized a premium over the wider district.

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