1. Definition of the area and data structure
Actual location: According to Dubai Land Department (DLD), sales for Imperial Residence are recorded under two districts, but for current transactions the relevant district is Me’Aisem First (master project International Media Production Zone). In the rental database this property is listed as “IMPERIAL RESIDENCE” and assigned to Al Barsha South Fifth, master project Jumeirah Village Triangle. The main body of sales and rental contracts is clearly identifiable, and the data volume is sufficient for analysis.
The correct comparison level for sales is Me’Aisem First, and for rentals — Al Barsha South Fifth (as required by the DLD structure).
2. Deal frequency and liquidity
There have been 122 sales transactions for the building (according to DLD sales data).
In 2024, 46 deals were registered, and in 2025 — 76.
This is a high level of liquidity for a standalone building, indicating strong demand for apartments in Imperial Residence.
Judging by the sample structure, there are also at least dozens of rental contracts per quarter.
3. Purchase price dynamics over 3–5 years
The average purchase price per square metre for studios in Imperial Residence over the last 12 months is about 15,800 AED/m² (29 deals).
Across Me’Aisem First, the average for the same period is even slightly higher — 16,038 AED/m² (based on more than 3,000 deals), which is typical for highly liquid areas with strong competition.
Dynamics for the building:
– Before 2024 — almost no deals, but starting from Q4 2024 studio sale prices were rising:
Q4 2024: ~14,975 AED/m²,
Q1 2025: ~15,448 AED/m²,
Q2 2025: ~16,075 AED/m²,
subsequent periods — minor fluctuations.
Dynamics for Me’Aisem First:
– 2020–2022: a long, gradual increase from 6,300–8,900 to 7,750–8,000 AED/m² (2022).
– 2023: a noticeable jump to 11,600 AED/m² by year-end.
– 2024: accelerated growth — 14,600–14,700 AED/m² in Q3–Q4;
– 2025: average price 14,300–18,200 AED/m²;
– 2026 (start of the year): around 15,400 AED/m².
The transaction volume and frequency in the district are very high, so the area-level data is highly representative.
4. Rental rate dynamics and levels
For Imperial Residence (specifically the building): the average annual apartment (Flat) rental rate over the last 12 months is ~825 AED/m²/year (247 contracts).
For Al Barsha South Fifth: the average rent is higher — about 1,021 AED/m²/year (2,399 contracts), which indicates solid demand and a significant spread in rental rates even within the same district.
Historical rental dynamics for the building:
– Until 2022: rents in the building were in the 500–620 AED/m²/year range.
– From 2023 onwards: consistent growth — in 2024 rates exceed 820 AED/m²/year. In recent quarters they have been steadily above 800 AED/m²/year.
5. Comparison of building and area metrics (12 months)
Last 12 months:
– Average purchase price (studios, building): ~15,818 AED/m²
– Average purchase price (area): ~16,038 AED/m²
– Average rent (building): ~825 AED/m²/year
– Average rent (area): ~1,021 AED/m²/year
In practice, buying a studio in Imperial Residence is slightly cheaper than the area average, but rents within the building are noticeably below the district level. This must be factored into yield calculations: the market will continue to exert some pressure on asking rents due to competition from neighbouring properties with higher rental levels.
6. Yield (ROI) assessment and investment fair value
Brutto ROI for the building (latest 12m): 825 / 15,818 ≈ 5.2%
Brutto ROI for the area (latest 12m): 1,021 / 16,038 ≈ 6.4%
When targeting net yield including all entry costs (7–8%):
Net ROI (building) = 5.2% / 1.07 ≈ 4.9%
Net ROI (area) = 6.4% / 1.07 ≈ 6.0%
For investors targeting a 7–8% yield, the fair purchase price range for a studio in Imperial Residence should be:
– for 8%: 825 / 0.08 = 10,313 AED/m²;
– for 7%: 825 / 0.07 = 11,785 AED/m².
The current market price is significantly above the calculated range for a 7–8% yield. In other words, buying at today’s price is justified only as a bet on further acceleration of capital appreciation or for own use. To achieve 7–8% per annum from rentals, a substantial discount to market is required (25–35% below current prices). A similar situation is observed at the area level, where rental yields are under pressure due to the rapid growth in capital values.
7. Liquidity analysis, outlook and conclusions
The asset shows excellent liquidity both in terms of transaction volume and the number of rental contracts. This confirms strong interest from both buyers and tenants.
Purchase price dynamics indicate very rapid growth over the past two years, partly outpacing the average trend for the area. Apartments bought in 2021–2022 would have shown substantial capital gains, but current rental yields have been noticeably compressed by rising asking prices.
If the goal is an income-focused investment, based on actual DLD rates entry at today’s prices is justified only with an additional bet on capital appreciation.
Summary: Imperial Residence is a highly liquid project; at the moment, buying a studio implies a yield below typical market expectations for an investor targeting a net 7–8% per annum. To reach these targets, a discount to market price is required. If the priority is own residence or a bet on further price growth, the asset is attractive due to the area’s popularity and strong demand.
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