1. Area definition and data structure
Actual location: according to the official DLD database, Beverly Boulevard is classified under the Al Barshaa South Third community and the Arjan master project. In the studio apartment block (0BR/Studio) there are 221 recorded sales, which allows us to analyse dynamics and benchmark the building against the wider area. Rental data for studios is also available, enabling a full yield analysis.
2. Sales dynamics and structure
Transaction activity
Over the last three years (2023–2025), 221 studio transactions have been registered in Beverly Boulevard: 82 in 2023, 46 in 2024 and 93 in 2025 (the year is not over yet). This characterises the building as a highly liquid asset in the small-apartment segment.
Average price per m² dynamics
From Q2 2023 to date, the average transaction price for studios in Beverly Boulevard has increased from 13,570 to 18,835 AED/m² (Q4 2025; future-dated deals are rare, with the main price levels formed by the end of Q2/Q3 2025). Consistent quarterly growth reflects steady demand and price upside:
– Q2 2023: 13,570 AED/m²
– Q4 2023: 13,768 AED/m²
– Q2 2024: 14,275 AED/m²
– Q4 2024: 15,226 AED/m²
– Q2 2025: 15,555 AED/m²
– Q4 2025: 18,835 AED/m²
Comparison with the area
In neighbouring buildings in Al Barshaa South Third (only residential units of comparable size), the trend also shows stable growth: from 12,225 AED/m² (2022) to 15,745 AED/m² (last 12 months). Studio prices in Beverly Boulevard are slightly above the area’s market average (by approximately +2.7%).
Unit sizes and price structure
– Beverly Boulevard studios: from 34.87 to 50.15 m² (average 38 m²).
– Average price per m² over the whole period: 15,130 AED/m² (range 9,674 to 21,305 AED/m²).
– Across the area: studios/small units range from 20–75 m², with an area-wide average of 13,563 AED/m².
3. Rental rate analysis
Rental availability and dynamics
There are 99 active studio lease contracts registered in Beverly Boulevard, which provides a representative rental time series.
Over the last 12 months, the average annual rent for studios was 1,442 AED/m². Quarterly dynamics from 2025 show growth from 1,398 to 1,742 AED/m² (Q1 2026). By comparison, in Al Barshaa South Third the equivalent average studio rent is around 920–1,020 AED/m² over the last 12 months, which is significantly lower.
4. ROI and “fair price” for an investor
Aggregated indicators for the last 12 months:
– Average price per m² (studios, building): 16,177 AED/m²
– Area benchmark: 15,745 AED/m²
– Average rent per m² (studios, building): 1,442 AED/m²
– Area benchmark: 1,020 AED/m²
Gross yield (ROI) calculation:
– Building: 1,442 / 16,177 = 8.9% per annum
– Area: 1,020 / 15,745 = 6.5% per annum
Adjustment for initial costs (≈8%):
– Building (net): ~8.2% per annum (1,442 / 17,470)
– Area (net): ~6.0% per annum
“Fair” market price range for a target yield of 7–8%:
– For Beverly Boulevard: 18,025 – 20,600 AED/m² (based on observed rent_psm of 1,442). The current price (16,177) is below this range, meaning studios are offered with a yield premium (or there is room for further price growth).
– For the area: 12,750 – 14,600 AED/m² (based on area rent of 1,020 AED/m²), while the average area price is slightly higher (15,745), indicating some overvaluation relative to the target yield.
5. Liquidity and outlook
Beverly Boulevard is an extremely liquid product with a broad tenant and buyer base for studios; the transaction volume ensures easy entry and exit for investors. Steady price growth and above-average area rents confirm strong demand for this format. The projected investor yield remains consistently above the average for Arjan/Al Barshaa South Third.
Conclusion: purchasing a studio in Beverly Boulevard at current prices can generate around 8.2% net per annum, which is highly attractive for the new-build segment in Arjan. Importantly, the rental premium and demand for this product are supported by hard transaction and contract statistics. The “fair” price range for an investor is above the current average price, which means that, assuming stable rents, there is still potential for further capital appreciation.
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